About us
Born on the sun-drenched shores of the Gold Coast, Shinobi etc. is an athleisure brand with an edgy, empowered spirit.
We celebrate the modern女ninja - women who move with equal parts grace and strength through their daily lives.
Our signature product is the ultimate athleisure jumpsuit, designed to fit and flatter from every angle. Whether hitting the gym, running errands, or living your best hot girl walk life, Shinobi's premium jumpsuits keep you looking and feeling powerful.
Behind the brand is founder and fellow Gold Coast girl @lauren_whybird, whose struggle to find the perfect fitted jumpsuit sparked the Shinobi revolution. Dreamed up after years of global adventures, Shinobi brings an unmistakable Aussie confidence together with sleek, fashion-forward design.
Mission Statement
Shinobi's MissionTo craft the world's finest, most impeccably fitting and elegant athletic jumpsuits that empower women to move with unstoppable confidence.
At Shinobi, our singular mission is to redefine the athleisure jumpsuit through an unwavering commitment to design, quality and fit. We obsess over every stitch, curve and line to ensure our garments don't just look remarkable - they create a remarkable new standard in comfort, flexibility and second-skin perfection. Our jumpsuits are activewear enhanced to the highest degree of fashion and function.
Ingeniously engineered with premium fabrics and boundary-pushing construction, Shinobi fuses athletic innovation with sleek, sophisticated styling. This is where advanced performance meets runway-worthy elegance.From first wear to the hundredth, Shinobi pieces are built to last and designed to stun.
We craft each jumpsuit to move with the female form, not restrict it - unlocking new realms of freedom, power and feminine fluidity with every stride.But Shinobi transcends mere activewear. Our jumpsuits are wearable expressions of an unapologetically bold, confident and edgy femininity. We exist to inspire women to embrace their inner strength and outer radiance.
Join Shinobi in elevating the athleisure game forever. This is the elegantly defiant new era of the jumpsuit, created by women, for women.
As seen on
Brand Story
we believe that every woman deserves to feel confident and empowered through fashion. Our journey began with a passion for style and a vision to create a space where women can express their individuality.
Mission Statement
Our mission is simple: to curate a collection of timeless pieces and on-trend styles that inspire women to look and feel their best, every day. We strive to provide exceptional quality, impeccable service, and inclusive representation.
Founder's Vision
Founded by [Founder's Name], our brand is built on the values of authenticity, creativity, and inclusivity. With a background in [relevant industry or experience], Shinobi etc envisioned a fashion destination that celebrates diversity and embraces the beauty of individuality.
Testimonials
StevenI've never felt more confident in my wardrobe choices since discovering Shinobi etc. Their pieces are not only stylish but also incredibly comfortable and versatile. I receive compliments every time I wear them!
MatthewAs a fashion influencer, I've tried countless brands, but none compare to the unique designs and attention to detail found at Shinobi etc. Their pieces effortlessly elevate any look, making them a staple in my wardrobe and on my feed.
CatherinaI've collaborated with many brands throughout my career, but working with Shinobi etc has been an absolute pleasure. Their commitment to quality, diversity, and inclusivity sets them apart in the fashion industry. I'm proud to be associated with such a forward-thinking brand.
MatthewAs a fashion influencer, I've tried countless brands, but none compare to the unique designs and attention to detail found at Shinobi etc. Their pieces effortlessly elevate any look, making them a staple in my wardrobe and on my feed.
Get Update from us!
We are committed to sustainability and ethical practices. From sourcing materials responsibly to reducing waste in our packaging, we're dedicated to minimizing our environmental footprint and making a positive impact on the world.